The Social Media Sphere is Actually Three Circles, Who Knew?

Steve Curtis from Omniture just sent me the link to this image. He said, "one of the challenges they’ve had with communicating the importance of social media is explaining what the different outlets are and what they do." I too can agree it is hard to explain what social is, and combating sometimes people's (incorrect?) perceptions and assumption about what social is and what it has to offer.

Wes Funk, from Omniture’s Demand Generation team, put together the graphic and a short blog post that illustrates the differences between the more popular social media sites and tools. I think it's useful you're showing colleagues (or your grandma) the differences and purposes of each. So, thanks Steve and Wes.

Note: BusinessCard2 is not listed in the graphic. We'll probably be included in the next update to the graphic.